Heather Croall

Heather Croall AM is an experienced CEO and Director known as a visionary in the creative sector who delivers innovative festival programs, new audiences and organisational growth.

Under her leadership, every festival Heather has run has seen an increase in turnover, been met with high critical acclaim, delivered increased ticket sales and expanded audience demographics. Heather embraces adaptive and agile leadership methodologies and is known for implementing innovative digital platforms and systems that drive change and growth.

Heather is a filmmaker and has produced and directed documentaries for SBS, ABC, Ch 4 and BBC.

She first worked at the Fringe Star Club in the early 1990’s and also ran the film event, Shoot the Fringe from 1992 to 2002, then was Director at the Australian Documentary Conference before going to the UK to take up Festival Director and CEO role at the Sheffield Doc/Fest from 2005 – 2015.

Heather then returned to Adelaide to take up the role of Director and Chief Executive in 2015 at Adelaide Fringe.